Color-coded tickets

Every ticket has a color. New tickets get one auto-assigned from a curated 15-color palette; you can override it by clicking the color picker on the ticket form.

The color surfaces in three places:

• Scanner result screen — a tall colored band above the ticket card after every successful scan, readable from a meter away.
• Printed PDFs — a colored band beside the ticket type label so attendees and staff can match by sight.
• Admin tickets list & sales-by-type dashboard — a small swatch dot before each ticket title.

When color-coding helps

• Sold-out events with mixed tiers — VIP, GA, Press, Family at the same door, scanned by the same staff.
• Recurring events — keep “VIP = gold” across every show so staff recognize tiers on muscle memory, not by reading.
• Multi-staff door teams — visual identification beats text labels when the queue is loud and moving.

For events with one ticket type the color is harmless but irrelevant.

How auto-assignment works

When you create a new ticket, Usetix picks the next color from the palette based on the ticket’s position in the event. The palette is ordered to maximize hue separation between consecutive picks — so the first 7 tickets in any event get red, blue, green, purple, orange, magenta, gold. No two are easily confused at speed.

If your event has more than 15 ticket types (rare), the palette wraps. Override anything that’s confusing.

Overriding the color

In the admin dashboard, edit any ticket. Right under the title field there’s a color swatch with a hex value next to it. Click it — the OS native color picker opens. Pick any hex color and save.

The in-app AI assistant also knows about the new field:

• “Make the VIP ticket gold.”
• “Use #FFD700 for the early-bird ticket on this Friday’s event.”
• “What color is the VIP ticket?”

Color is never the only signal

The ticket type label always renders next to the colored band — color is a speed signal, not the only signal. Color-blind staff still read the type name; the color is what gives sighted staff their first-glance shortcut. We chose the palette to maximize hue separation (not just luminance), so most types of color-blindness still distinguish them — but the text is your fallback.

Edge cases

• Existing tickets at rollout: auto-assigned cycling through the palette by position in each event. Peek at the admin tickets page and adjust anything off-brand.
• Renaming a ticket: color stays the same. If you rename “Standard” to “GA”, the color doesn’t change.
• Recurring events / VIP = gold: color is per-ticket-row, not per-ticket-name. To keep “VIP = gold” across every weekly event, set it manually on each event’s VIP ticket — or duplicate the event from a template, since duplication carries the colors over.
• Hidden tickets: colors apply identically to hidden / access-coded tickets. Only the staff scanning at the door sees them.

See also

• Custom checkout questions — collect attendee info that pairs with the ticket type
• Event capacity — total seat caps across types
• Purchase limits — cap how many of a tier a single buyer can claim